21. Net Rate : The rate provided to wholesalers and tour
operators that can be marked up to sell to the customer.
22. Peaks and Valleys : The high and low end of the travel season.
23. Person Trip Visit : Every time a person travels more than 100 miles
(round-trip) a day or stays overnight away from their primary domicile, whether
for business or leisure purposes, they make one “person trip visit”.
24. Property : A hotel, motel, inn, lodge or other accommodation
facility.
25. Retailer : Another term for travel agents who sell products
directly to consumers.
26. Receptive Operator : Specialist in handling arrangements for incoming
visitors at a destination including airport transfers, local sightseeing,
restaurant, accommodation, etc. Receptive Operator can be a travel agent or tour
operator.
27. Site Inspection : An assessment tour of a destination or facility
by a meeting planner, convention or trade show manager, site selection
committee, tour operator, wholesaler or incentive travel manager to see if it
meets their needs and requirements prior to selecting a specific for an event.
28. Tariff : Rate of fare quoted and published by a travel
industry supplier. Usually an annual tariff is produced in booklet form for use
in sales calls at trade shows.
29. Visitors Center : Travel information center located at a
destination to make it easier for visitors to plan their stay.
30. Press Trip : Organized trips for travel
writers and broadcasters for the purposes of assisting them in developing
stories about tourism destinations.
