Wednesday, November 13, 2013

Terms of Tourism #2



11. Inbound Tourism : Tourism of non-resident visitors within the economic territory of the country of reference. 


12. Vacation Home (sometimes also designed as a holiday home) : Is a secondary dwelling that is visited by the members of the house hold mostly for purpose of recreation, vocation, or any other from of pleasure.


13. Audio Guide : Hand held device with sound volume control providing information from an audio tape when activated by visitor to museum, heritage sites or other place of tourism interest. 


14. Supplier : The actual producer and seller of a unit of travel merchandise such a carrier, hotel or sightseeing operator.


15.  Packager : Anyone organizing a tour including prepaid transportation and travel service, usually to more destination.


16. Charter : To hire the exclusive use of aircraft, or other vehicle.


17. Attendance Building : Marketing and promotional programs designed to increase attendance at conventions, trade shows, meetings, and events.


18. Leisure Travel : Travel for recreational, educational, sightseeing, relaxing and other experiential purposes.


19. Market Share : The percentages of business within a market category.


20. Market Volume : The total number of travelers within a market category.

Terms of Tourism #3



21. Net Rate : The rate provided to wholesalers and tour operators that can be marked up to sell to the customer.

22. Peaks and Valleys : The high and low end of the travel season.

23. Person Trip Visit : Every time a person travels more than 100 miles (round-trip) a day or stays overnight away from their primary domicile, whether for business or leisure purposes, they make one “person trip visit”.

24. Property : A hotel, motel, inn, lodge or other accommodation facility.

25. Retailer : Another term for travel agents who sell products directly to consumers.

26. Receptive Operator : Specialist in handling arrangements for incoming visitors at a destination including airport transfers, local sightseeing, restaurant, accommodation, etc. Receptive Operator can be a travel agent or tour operator.

27. Site Inspection : An assessment tour of a destination or facility by a meeting planner, convention or trade show manager, site selection committee, tour operator, wholesaler or incentive travel manager to see if it meets their needs and requirements prior to selecting a specific for an event.

28. Tariff : Rate of fare quoted and published by a travel industry supplier. Usually an annual tariff is produced in booklet form for use in sales calls at trade shows.

29. Visitors Center : Travel information center located at a destination to make it easier for visitors to plan their stay.

30. Press Trip : Organized trips for travel writers and broadcasters for the purposes of assisting them in developing stories about tourism destinations.

Terms of Tourism #4



31. Occupancies : A percentage indicating the number of bed nights sold (compared number available) in a hotel, resort, motel or destination.

32. Icon : A facility or landmark which is visually synonymous with a destination.

33. Fulfillment : Servicing consumers and trade who request information as a result of advertising or promotional programs.

34.  Discounted Fare : Negotiated air fare for convention, trade show, meeting, group and corporate travel.

35.  Destination Marketing Organization : Local tourism marketing organizations, such as convention and visitors bureaus or chambers of commerce.

36.  Frequency : The number of times an advertisement appears during a given campaign.

37. Chambers of Commerce : Typically, a chamber of commerce will specialize in local economic development that can be include tourism promotion.

38. Buyer : A member of the travel trade who reserves room blocks from accommodations or coordinates the development of a travel product.

39. Motorcoach : Deluxe equipment used by most tour operators in group tour programs. Amenities include reclining seats, bathrooms, air conditioning, good lighting and refreshment availability.

40. Rooms blocks : Several rooms held for a group.

Terms of Tourism #5



41. Travel Trade : The collective term for tour operators, wholesalers and travel agents.


42. Tour Wholesalers : An individual or company that sells tour packages and tour product to travel agents.


43. Mission (Sales) : A promotional and sales trip coordinated by a state travel office, conventional and visitors bureau or key industry member to increase product awareness, sales and to enhance image.


44. International Marketing : Marketing a destination, product or service to consumers and the trade outside the of the United States.


45. Audit Coupon : All multi-part travel ticket, regardless of the mode of transport involved, have travel coupon which are collected from the passenger when the journey undertaken, and an audit coupon, used for accounting purpose.


46. Internal  Tourism : Comprises domestic tourism plus inbound tourism, that is to say, the activities of resident and non-resident visitors within the country of reference as part of domestic or international tourism trips.


47. Beauty Spot : A beautiful place in the countryside that attracts tourists.


48. Butlins : A group of British holiday camps (Group of buildings containing restaurants, swimming pools, bars, places to sleep, etc, where people can spend their holiday).


49. Guidebook : A book for tourist that provides information about a place.


50. Heritage Center : A building where tourists and other visitors get information about a place and its people, including information about the natural features of the area.